I've just started in on The Numerati by Stephen Baker. It promises to dive into how our lives expose more and more of our characteristics online, and how those bits are being mined for the benefit of the consumer economy. Having read the first chapter, it looks like Stephen writes in a very narrative and evocative style.
We have made a related post on The Numerati's book in our new blog at http://terrierteam.blogspot.com/2008/09/from-expert-search-to-commoditising.html
The workers assignment scenario reported by Baker is a real application of expert search technology
Iadh
Posted by: Iadh Ounis | September 09, 2008 at 05:24 AM
This book seems really interesting, thanks for mentioning it. It looks like the Ian Ayres "Super Crunchers" book.
Posted by: Sandro Saitta | September 11, 2008 at 05:25 AM