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June 30, 2007



Nice call, Matt. What do you estimate 1.4% means as a total number of blogs? (e.g. almost a million by Technorati stats - perhaps more like 350K for the number tracked by Blogpulse?)

Matthew Hurst


This number is a percentage of blog posts, not blogs. Ball park, if you assume approx 1MM posts per day, then that would mean 14k posts. I think we can also assume that many bloggers postsed multiple times abou the iPhone, thus the number of bloggers talking about this would be less.

BTW, note that the final tally from BlogPulse is closer to 1.3%. This number is a little different (and more accurate) as it includes a moderate number of posts that were not yet ingested at the time of the previous post.

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