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November 28, 2006

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Hans

It's fun to see my own project mentioned on feeds I subscribe to.

I'm not in marketing or sales, so I can't speak much to the copy on the site. I can say, though, that our clients use BlogMonitor more as an alternative or complement to traditional market research techniques like surveys and focus groups.

Ours is a service that involves a lot of human intervention. This is more focused and accurate at a higher grain than a more automated manner, but (as you've hinted) is less cost effective to scale.

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