I posted here and here about Technorati's promised professionally targeted blog monitoring product, initially heralded by a Business Week interview with David Sifry and announced for release in August. So where is it?
Assuming that it exists, there are a number of possible reasons for its delay. The most obvious is the technical problems that appear to plague Technorati day in day out - these could be leading to lack of development on the system and potentially could be scaring off early customers. The second is a possible acquisition - no I am not revisiting the rumour mull thread, just proposing this as a possible candidate.
Another possibility, of course, is that it is already out there and we just haven't heard about it - it is quite common to try out new products with customers before a major launch. However, given that it is probably a web hosted site (I'm guessing that the host 'reports.technorati.com' could be where it sits - it answers when called) I would have thought that traffic to blogs driven from that application would have been picked up by someone checking their logs.
I suspect that this is the "Blog Tracker" tool that I came across recently:
http://joseph.randomnetworks.com/archives/2005/09/21/blog-tracker-by-technorati/
Posted by: Joseph Scott | October 02, 2005 at 08:45 PM