Blog Herald (profile) posts about Business Week online's interview with David Sifry. The real takeaway is not the lack of discussion about competition, but the fact that Technorati are going to launch a new service in August aimed at professionals.
Q: What are you working on that business users might be excited about?
A: First, there's advertising and sponsorship. Business users can advertise on search results that have something to do with their company.
Second, we're unveiling a new service in August that's currently in beta testing that's geared toward professionals -- people who need a deeper view of a company or its products, such as PR people, people in marketing or advertising, financial analysts. [Basically,] people who need to track buzz, how it changes over time, who are the influencers who is talking about their company or their product. These will be subscription products.
I can't wait to see this!
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