Jack Middlebrook from FindTheBest.com dropped me a line to tell me about the site, and specifically the matrix it generates for comparing teams playing in the World Cup.
FindTheBest describes itself thus:
an objective comparison search engine that allows you to find a topic, compare your options and decide what's best for you. Ultimately, FindTheBest allows you to make faster and more informed decisions by allowing you to easily compare all the available options.
The site provides a table of entities and attributes, similar to Google Squared.
The site then allows you to select a number of rows, which it then pivots on to provide a readable comparison set.
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