Blind Search

If you’ve not yet taken a look, visit blind search – a site created by (Microsoft employee) Michael Kordahi. It allows you to query Bing, Google and Yahoo! and to see the results tabulated without knowing from which provider they are from. There are a few posts out there (e.g.) that talk about the relative merits of the stats that the site generated (they are not available just now). However, if you want to take the brand out of the equation, it is interesting to see how often a non-Google result looks the best.

Comments

[Aler]

I've been a Google loyalist since it launched, so I haven't tried another search engine in years. I was very curious to take the test, but Google still came out on top in eight of ten typical queries.

I love the methodology, but it looks like I'm not changing search engines as a result.

[steve]

This test is about a year out of date. Look at a query like "clay pot" or "clouds" on blind search and then look at the results on Google.

Blind search stripped much of the information displayed on a Google page including photos, local business links, news, shopping, and related terms.

[Pay Per Click Management]

I do not necessarily plan on switching search engines anytime soon but I must admit that I am impresses with Bing. Still, nothing compares to Google.