I'll be speaking at the Text Analytics Summit (June 16th, 17th in Boston). The idea for the talk is as follows:
- Examine what I consider to be the two pillars of social media analysis: subjectivity (content) and authority/influence (structure). I have a story that pulls these two together.
- Characterize the current model for most social media analysis products (the consumer versus the consumed) and describe what I think will (or ought!) to be the next model for analysis in this space. The basic idea is that a) the producers of stuff shouldn't just be interested in the point of consumption, but in the entire ecology surrounding their product space, b) if you look hard enough you can aggregate the voices of many participants in production of goods and services.